With the aim of collecting the tasks that we develop in an ordinary way in this work and to tell you the tricks of the professionals who have visited KPT HOMES, we are going to show you what a real estate agent is doing and how to go from being a professional who “does what he is”, To be an expert who “is in what he does”.
What is a real estate agent?
This profession has three major fronts: the commercial area, the management area and the negotiation area. The problem is that we must be good at all three, because if we lower the level in any of them, we will never become successful real estate agents.
Doing daily dozens of calls, emails, messages, visits, reports and meetings of negotiations can become a slave to the urgent, not the important.
Leonardo Cromstedt, who passed through http://www.kpthomes.com to tell us the tricks of highly efficient real estate agents, advised us to divide the day by tasks and to plan carefully every day.
Still, there is nothing left to do balance between many functions that we will describe carefully in this entry of our blog real estate.
What a real estate agent does on a daily basis
The working day begins. Although we make the effort to sort and prioritize tasks, it is likely that throughout the day of the real estate agent will all mix.
A real estate broker should be able to deal with any issues at any time, so you are likely to perform several tasks at a time.
But let us be optimistic for once regarding the functions of each day.
Functions of a real estate agent
Functions of real estate manager: more paperwork than you imagine
Although it seems incredible, in this profession there is a huge volume of paperwork. Presenting offers, preparing contracts, detailing the characteristics of the new properties and managing the advertisements on real estate portals are some of the tasks and functions of a real estate manager.
For this paperwork does not need specific knowledge, although it is advisable to know in advance several things:
Taxes related to housing.
How to write contracts of sale and rental real estate.
Rights and obligations of owner communities.
Law of urban leases, what is legal and what is not.
In addition to all this paperwork, you will have to deal with another facet of what a real estate agent does: dating.
There is no doubt that the internet has made it much easier to manage appointments and conversations with your clients. Thanks to the webs for real estate and online programs, which in addition to facilitating the life of the real estate consultant allows you to know in depth your customers?
Functions of commercial real estate: dealing with customers
In addition to paperwork, much of the agent’s time is consumed in property visits and dealings with clients.
If you want to know what a commercial real estate agent does, do not doubt that this part can account for 70% of the total work.
This means having a good planning that allows you to optimize every exit of the agency. As you recall, in Kpt homes we dedicate an entry to Sales Navigator App, the application for real estate agents that helps you organize the tours to minimize the time spent on commuting.
Unfortunately, sometimes you will have to prioritize this commercial area versus the management or negotiation, because without visits there is no sales, it is so.
We have also spent time on our blog to ensure that the time spent on visits is quality time.
You’ll remember how we’ve talked about what home staging is. This technique makes visits turn into sales faster. They even manage to reduce the cuts in the negotiations by 15%, incredible!
It may be that among the daily tasks of an agent you do not find yourself having to apply these techniques, but most likely you have to work with professionals in this sector, as this is an increasingly widespread technique.
Here you will mark the difference between being a real estate agent and being the best real estate agent in the world.
Our sector has lived a long time on the edge of professionalism, unfortunately. In Kpthomes we have insisted again and again that getting a new customer is infinitely more expensive than loyalty.
Many real estate agents end up having a portfolio of clients who drag when they change real estate.
Because the commercial area is paramount for them, and as they say in the sector “know how to work the customer”.
Functions of real estate negotiator: tug of war
The area that will work for you if you want to know what a real estate agent does has his art.
We have dedicated numerous entries to describe you the most effective real estate sales techniques .
These are some of the most successful real estate negotiation techniques among our readers:
CIMA model for sale
SPIN method, situation, problem, implication and benefit
AIDA model applied to the real estate sector
Beyond the sales techniques you can apply, as you probably know, a real estate agent has to empathize. Identifying with the problems of your clients and knowing how to give a solution is what will make you stand out.
Also, you should always keep in mind that a negotiation is not a battle. In a negotiation everyone should go home with the feeling of “I have given in but I have made a profit”.